Earlier this year Oris announced a collaboration with pioneering Japanese jeans brand Momotaro. While I am not an expert in the field of trendy jeans a quick observation learns that we're having a natural fit here. Momotaro was founded in 1992 in the Okayama and grew into a large independent jeans brand. With the mantra "Made by hand without compromise" the brand offers high quality Denim with a lot of focus on hand made production.
Today, the Momotaro jeans are worn by style-savvy people all around the globe. As an independent Swiss watchmaker with a focus on producing high-quality timepieces Oris recognized the shared spirit with this company in a different segment on the other side of the globe, and this natural fit was developed into a collaboration, and of course a timepiece.
Oris brought a steel and bronze version of the Divers Sixty-Five to the table, with its Oris 733 automatic movement with 38 hour power reserve at the trusted heart. The strap was obviously the natural place where the two worlds and brands would meet. Made from Indigo Momotaro denim, the strap has two white "battle stripes", the denim manufacturers' famous signature. It gives the trusted 40mm diver a great new look.
Combined with the gradient green dial, the Momotaro strap makes it slightly more casual proposition and certainly worth a consideration, even for a non-denim insider like I am. A denim-produced watch pouch and special engraving makes the package complete. At CHF 2,100 the watch is available to you.